Lakeview Cemetery Launches E-Commerce Channel for Services Honoring Lost Loved Ones

One of New Canaan’s most venerable and important organizations has launched a new online channel in order to make it easier for people to pay respects to lost loved ones. Lakeview Cemetery’s revamped website now allows visitors to purchase floral arrangements, holiday wreaths and power-washing services for tombstones and mausoleums, and its staff will send photos to users after services have been rendered. Kelly Robb, office manager at the cemetery, said board members of the New Canaan Cemetery Association, a nonprofit organization that owns the 41-acre property together with individual plot owners, along with staff, identified a need among survivors and friends of those interred in Lakeview who have moved away or are otherwise unable to visit the property. “We are just trying to make it convenient and easier for people to order for their loved ones and even friends of the family, as a gift for them,” Robb said. “And to bring them peace of mind.”

New Canaan’s Peter Passaro, who took over as superintendent of the cemetery from Bo Hickey five years ago, said that although the new e-commerce channel only launched recently, it’s already seeing strong interest. 

“It’s really an extra service that a lot of cemeteries don’t provide,” Passaro said.